Our Carbon-Negative Approach

3sixty2 wines are climate friendly.  

Firstly, thank you for visiting this page because that means you care and-or you are interested. Thank you for that. Showing an interest in sustainability and our ethics is the first step to creating change.

In Aotearoa New Zealand, Kaitiakitanga is about guardianship and conservation, of the land, sea and sky. It is the responsibility of all of us to respect and protect Mother Nature, and we consider it a privilege to be her guardians. 

3sixty2 is doing our bit to slow down global warming

3sixty2 is flighting climate change by reducing the carbon footprint of producing our wine. For the emissions we can't reduce, we partner with CarbonClick to offset them. In February 2020 3sixty2 become New Zealand's first wine producer to introduce carbon offsets at the checkout with CarbonClick. 

"One day we will look back and raise a glass to the innovators, early adopters, science and to those who believed in our vision. It is an honour to partner with industry leaders that support a cleaner New Zealand - this is no marketing ploy; going green is an intrinsic part of what it means to be a Kiwi founder." Alice Rule 

Carbon Negative Wine

How Carbon-Negativity Works

To become naturally carbon-negative, our suppliers have to naturally offset more than they produce. Under the Paris Agreement, our vines, our soil, our cover crops -- all valuable resources that produce naturally high carbon-sequestration rates should essentially offset the impact of our sustainable wine growing. But because this sequestration doesn't get counted, we measure, reduce and for every bottle 3sixty2 produces, we offset 200% of the calculated carbon footprint.

We source grapes exclusively from vineyards that operate under Sustainable Winegrowing New Zealand -SWNZ- certification. 

In addition, every next step of the manufacturing process is done with suppliers who have committed to the highest sustainability and food safety standards - from running on mostly renewable energy, to carbon neutral bottling, to recyclable packaging. The winery I produce my wine hold BRC, WSMP, SWNZ certificates. 

Alice has built 3sixty2 from the ground up with sustainable thinking - to be an example of how even the littlest businesses can take ownership of the carbon footprints we leave behind.

Know that I know better, I do better - Maya Angelou 

Carbon Negative WineDo you want to help? Lets discuss the impact of transportation

COemissions have more than doubled between 1990 and 2018 and according to Pure Advantage, road transport is going to account for half of the greenhouse gas that must go to zero -  in order to end our national contribution to global warming. 

All 3sixty2 wines have climate positive status, until they need to be transported to your home. That's when you have a choice to help the planet too.

Its simple - look for the CarbonClick button at the checkout. When you click it, it adds a small contribution to your transaction, to purchase carbon offsets. These offsets balance out the carbon emissions (scope 3) of your purchase. Each $2 offset contribution is equivalent to 110.8kg co2e. See how our carbon portfolio is made up below.  

It is important we all know where our money is going and the impact we are making. Customers who offset will receive an email receipt with a “track and trace” number which they can click to see where their funds have been allocated.

Never before have we had such an awareness of what we are doing to the planet, and never before have we had the power to do something about that… The future of humanity and indeed, all life on earth, now depends on us. Sir David Attenborough


Common questions

What is a carbon credit? 

A carbon credit is what is bought and sold when dealing with voluntary carbon offsets. For every tonne of CO2 that a project manages to absorb or otherwise reduce, a carbon credit is issued. Carbon credits are certified by international standards and held in registries like the Gold Standard registry (international credits) or the Emissions Trading Register (New Zealand).

Where does the money go? How do I know my contribution has an impact?

The money paid to CarbonClick for carbon credits goes towards certified carbon offset projects that have met the highest standards. The funds are distributed amongst carbon offset suppliers carrying out the projects and CarbonClick takes a margin on the carbon credits for sourcing projects, quality assurance, administration and transaction fees.

What can I do to reduce my carbon footprint? 

There are so many good resources available to educate and inspire us to take climate action. Here are are some good places to start:

Check Out Gen Less’ site to find out how you personally can embrace a lifestyle that uses less energy: https://genless.govt.nz/

Stuff’s article 10 tips for business to reduce their emissions is a good place to start for actions your workplace can take

For individual action, check out WWF’s guide here

Why should I offset my emissions? 

Climate change threatens our economy and our way of life. Moody’s Analytics report that climate change could cost the global economy US$ 69 trillion by 2100. Greenhouse gas emissions are continuing to increase exponentially worldwide, which means we need to increase our efforts to transition to a low carbon economy. This, however, is likely to take significant investment and time. Offsetting the CO2 we are producing is something we can do right now to take climate action.

Is there tax on carbon contributions? 

No, carbon offsets are zero-rated and appear in your store as a products with no associated tax.